Haisten
Merchant Services
Focus on Marketing and Promotion
Marketing and promotion reporting with information to help new practices become busy and to help busy practices stay busy.
Focus on Marketing and Promotion is a package of seventeen reports, charts and graphs for MediSoft designed to help physicians and practice managers analyze key marketing and promotion information for a healthcare practice.
Focus on Marketing and Promotion is part of Focus Reports Standard and Focus Reports Professional and includes these reports:
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Note: If you have trouble viewing these sample reports, make this setting change in Internet Explorer: Click Tools > Internet Options, then click the Advanced tab. Scroll down the list of options to the Multimedia section. Uncheck Enable Automatic Image Resizing and click the Close button to save the setting change. Now you can click any report below and the sample report graphic will display in actual size. |
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Marketing Analysis - Referral Source |
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Marketing efforts are expensive, time consuming, and a requirement to grow a medical practice. This report summarizes new patients, existing patients, total patient visits with resulting financial effect by month for each referral source. Versions of the report are included to report on current and prior year periods. |
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Marketing Analysis - Referring Provider |
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Referring healthcare providers frequently represent a large proportion of new patients in some medical practices. This report summarizes new patients, existing patients, total patient visits with resulting financial effect by month for each referring provider. Versions of the report are included to report on current and prior year periods. |
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New Patients by Marketing Campaign |
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It is important to know the relative importance of each source of new patients. This report produces a pie chart comparing the effectiveness of each referral source in generating new patients. Compare sources of new patients by marketing campaign and understand where to focus more or less marketing attention. |
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New Patients by Referring Provider |
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This report produces a pie chart comparing the effectiveness of each referring provider in generating new patients. |
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New Patient Contribution - Individual Marketing Campaign |
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Use this report to chart the new patient contribution of one marketing effort over time. Particularly effective for analysis of ongoing efforts like yellow pages advertising and physician referral services. |
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New Patient Contribution - Individual Referring Provider |
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Analyzes new patient contribution over time for one referring provider. |
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Patient List by Zip Code |
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Use this list to determine where patients are coming from and gauge how far they are willing to travel for treatment. |
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Patient List by Zip Code with Patient Totals |
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Use this list to determine total billing by patient in each zip code. |
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Patient Labels by Zip Code |
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Use these labels to send targeted mailings to specific areas where patients live. These labels can be used to communicate with patients in specific locations depending upon their zip code. |
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Patient Attrition Report |
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Use this report to determine which patients have not been seen for a defined period of time. The user selects the cut-off date, listing patients who have not been in since that date. |
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Patient Attrition Labels |
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Use these labels to send patients acknowledgement of their absence. Provide incentive for the patient to return or conduct other marketing and reactivation activities using these labels. |
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Patient Birthday List |
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This report prints patients whose birthday occurs this month or next month. The report lists patient demographic information for use in relationship-building activities. |
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Patient Birthday Labels |
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This report includes patients whose birthday occurs this month or next month. The report prints mailing labels in the same sequence as the Patient Birthday List report. |
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Contact

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805.688.8640
or email sales@hmsmed.com
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NDCHealth. Focus Reports is a trademark of Inborne Technologies.